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Jun 04 , 2013


Dubai, UAE, June 4, 2013 - Bridgestone Middle East & Africa FZE is gearing up to attend Automechanika 2013, the region’s largest and most comprehensive trade exhibition for the automotive aftermarket, taking place at the World Trade Center in Dubai from the 11th-13th of June. The world’s leading tyre company will showcase its product packages and professional solutions designed to enhance the management of fleet vehicles, as well as its wide range of tyres. B-Solution, a brand name synonymous with fleet solutions, reduces day-to-day problems and costs, while increasing efficiency and safety related to truck and bus fleets. Each package, which can be customized according to the specific issues and demands of the fleet, bundles together solutions from Bridgestone domains of IT, Equipment, Price, Network, Information and Product to make the fleet business more efficient. “Tyres are a major component of a fleet’s operating costs that need to be properly and regularly checked and maintained. With B-Solution, Bridgestone supports its fleet customers, and provides them not only with the best products but also with a comprehensive range of professional solutions and tools that help reduce operating cost, increases operating efficiency, and enhance their business,” said Kenji Kano, Vice President Sales and Marketing at Bridgestone Middle East & Africa FZE. B-Solution provides Bridgestone’s partner fleets with tyre management software that tracks tyres from cradle to grave and keeps a check on tyre health with useful reports. On-site tyre service with the Bridgestone Truck Tyre Centre (BTTC) and a mobile truck tyre service - Assist Vans help reduce uncertainty and improve response times. Along with the continuous updates of the tyre industry through ‘Real Answers’ magazine and various tyre related training programs, as well as a comprehensive line up of Truck and Bus tyres tailored to suit every commercial use and application. One of the most innovative tools that are part of the B-Solution system is the ‘Web Toolbox’, a software specially developed by Bridgestone for fleet management. The tyres’ data is accumulated and registered on the B-Solution Web Toolbox, which then provides a clear and easy-to-understand analysis and report. Through the user-friendly interface, fleet managers can access vital information and keep track of monthly expenses, pressure maintenance, removal causes, retreadability, tyre life, cost per kilometre, inventory control, and much more. The entire range of B-Solution products and services will be showcased at the Bridgestone stand (Sheikh Saeed Hall - tyres and batteries section) at Automechanika Dubai 2013. Visitors to the Bridgestone stand will also experience the Bridgestone ‘Web Toolbox’ application. More information on B-Solution is available on

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